SEO is the acronym of Search Engine Optimization. For the understanding of beginners, search engine optimization is the art and science of making a website to perform better with various search engines such as Google, Yahoo, Bing and Ask.com. Quite simply, SEO involves a number of activities that make your web site online search engine friendly. The field of search engine optimization has been witnessing rapid changes and the same trend will continue in the future also. So, both webmasters and SEO service providers must be on the toes always to deal with these changes. We’ll take a look at the evolution search engine optimisation over the years and its future ahead.
SEO is the acronym of Search Engine Optimization. For the understanding of beginners, search engine optimisation is the art and science of producing an internet site to perform better with various search engine listings such as Google, Yahoo, Bing and Ask.com. Put simply, SEO involves several activities which make your site online search engine friendly.
When you know, search engine listings provide you with the platform to extract particular info on just about everything existing in the world. Users generally type some text referred to as keyword or key phrase within the search box and obtain the most relevant info on that keyword as listed webpages. Ever wondered how and why these webpages appear in that sequence for a particular keyword?
Search engine listings normally adhere to a set of rules or algorithm to rank websites or webpages for a certain search query (keyword). So, if your website contains good, original content related searching query and receives high-quality inbound links off their similar websites in great quantity, then your website is highly popular with search engine listings that provide it a higher rank inside the search engine results for that query.
Now, we can give a more complex concept of SEO which is the process of optimizing your website (or setting it right) in accordance with the preferences of search engine listings from the implementation of some techniques both on and off the web page, so it obtains a higher ranking in search engine result pages (SERPs).
The field of seo has become witnessing rapid changes as well as the same trend continues later on also. So, both webmasters and SEO companies must be on the toes always to handle these changes. We’ll have a look at the evolution search engine optimisation over the years along with its future ahead.
During the start of seo in the late 1990s, more attention was given to optimizing the on-page factors of web sites instead of building link popularity through off-page optimization. We’ll discuss both on-page and off-page optimization in detail later in the following paragraphs. The reason behind absence of efforts on link popularity is webmasters and Online marketers were exchanging links with other related websites freely. Which had been enough to bring visitors to their websites. Banner ads were actually popular during this time.
Throughout the early 2000’s, the popularity of backlink building gained momentum. You can say, this is the starting of the era when link popularity outclassed on-page activities. Numerous websites focused on building increasingly more links from related websites and creating sub-domains. On the other hand, it absolutely was even the era of rising SEO companies who adopted unprincipled and whxzih strategies and techniques to accomplish link popularity.
Throughout the middle duration of 2000’s, greater than 75 percent of all SEO activities were focused on link popularity. This era also witnessed the increase of social networking websites such as Facebook, MySpace, Digg, StumbleUpon, Orkut, etc. that revolutionized the whole process of interlinking. Search engine optimization turned so prominent which it did away with the necessity of listing on Yellow Pages for countless businesses all over the world. This period have also been essential for Google since it established itself as the top online search engine